Introduction: I always wondered why RED is considered powerful, signifies warning, or indicates an important event. Why not other colors? To learn the history of red, read here. (You’ll get to know the fascinating story about it) Colors do a…
Introduction: Have you ever felt fascinated by Apple’s copywriting style? The copy of Apple is simple yet attractive and actionable. When I was about to write content for a website, my manager and team suggested reading Apple’s copy. That’s how…
Interviewer: “You have to write 1500 words within 1 hr 30 mins”…I somehow managed to write 450 words. And I got rejected! As it was my very first interview as a content writer (that too I made a career shift…
The average salary for a proofreader is between INR 353,627 and INR 573,319. In the US it costs $22.30 per hour, which is approximately INR 1800 per hour. This great opportunity was missed by many because they were unaware of…
“Brands like Apple, Coca-Cola, Sephora and Hubspot have generated more ROI using content marketing.” Many familiar brands used to talk a lot about content marketing. But here, it’s not about how the brands generated ROI’s, it’s all about how we…
“Email marketing is still important…” I found this phrase in different online mediums. That “still” is hitting me hard. Why people are using “still”? Is that expired? Actually, NO! Email marketing is an ongoing hit, it is never going to…
Since I have subscribed to many newsletters and signed up for many marketing emails, I receive a bulk of emails every day, but I only read what I find interesting. Yet a few subject lines have triggered my curiosity and compelled…
Self-Editing We all aim for perfect writing but we fail to focus on the editing part. Yes, self-editing is crucial for any piece of writing. When you complete writing, take some moment to read it and you’ll spot lots of…
Have you ever wondered about the connectivity between dreams and writing? Sometimes we find ourselves inspired by dreams, where imagination runs wild and boundaries blur. Dreams have the power to ignite our creative spark. We encounter vivid landscapes, intriguing characters,…
When I purchased a brand new mobile phone, there approached a salesman marketing for an SD card. He said it was a special offer, and I would regret it later if I didn’t buy it now. I felt the deal…
