Website Content
The original homepage lacked a clear CTA and local SEO, which were crucial elements that needed improvement. I optimized the content to boost SEO performance and suggested key changes to address these gaps. The old web pages had a low word count and didn’t clearly define the target audience or purpose. My revised content brings clarity to what Project Reshape offers and whom it serves.
Another website copy link: https://bitolo.io/
Social Media Content
LinkedIn page of Bitolo.
I created carousel content and news post regarding finance and crypto by creating social media content calendar for every month.
Instagram page of Rubit. (its a crypto exchange project)
Created social media calendar, worked on integrating special days with crypto and created fun posters along with informative post according to trends.
Blogs
Medium Blogs:
-Ranks top on Google’s First Page.
-Got 100 organic followers without any marketing.
1) https://medium.com/@subashiniwrites/thoughts-vs-thinking-know-the-difference-to-lead-happy-thinking-5b315c18ea86
2) https://medium.com/@subashiniwrites/a-blissful-journey-my-first-beach-experience-7e9c1b61639b
SEO optimized Tech Blogs:
-Ranks best on Google’s Page.
1) https://subashiniwrites.com/have-you-noticed-4-coloured-dots-in-the-newspaper/
2) https://subashiniwrites.com/art-of-copywriting-10-tips-apples-style/
Blog that got me cash prize:
–LinkedIn contest.
1) https://www.linkedin.com/pulse/content-strategy-vs-marketing-subashini-indrani-qtijc?trk=public_post
Copywriting (Dummy Projects)
